Marketing 4.0 [electronic book] : moving from traditional to digital / Philip Kotler, Hermawan Kartajaya, and Iwan Setiawan.
Electronic Access:
MSU Current Faculty/Staff/Students Click here
First Title value, for Searching:
Marketing 4.0 [electronic book] : moving from traditional to digital / Philip Kotler, Hermawan Kartajaya, and Iwan Setiawan.
Personal Author:
Publication Date:
2017
ISBN:
9781119341062
9781119341147
General Note:
Includes index.
Genre:
Language:
English