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Measuring marketing [electronic book] : the 100+ essential metrics every marketer needs John A. Davis.
Electronic Access:
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First Title value, for Searching:
Measuring marketing [electronic book] : the 100+ essential metrics every marketer needs John A. Davis.
Personal Author:
Edition:
Third edition.
Publication Date:
2018
ISBN:
9781501507304
9781501507229
Bibliography Note:
Includes bibliographical references and index.
Genre:
Language:
English
